Category Archives: Science2.0/Health2.0

What To Do About Bad Guys in Your Twitter Events

How To Block On Twitter

We’re having a big event, as you already know. We’ve used social media a lot in the planning and preparation of the event, and we want social media used during the event. We want to be able to show engagement, a diverse community, a virtual community as well as the face-to-face folk who come in person. We want people to upload pics to Instagram and Flickr, videos to Vine and Youtube; we want people to blog, and to tweet like crazy.

But anyone who has spent much time on Twitter knows what happens when you get a really active hashtag going. Spammers show up. And sometimes trolls. And sometimes people get confused about your hashtag and start sending content they think is relevant (but really they’re confused and it isn’t at ALL appropriate). And some people are just nasty or snarky on purpose. So what do you do?

There was a manager who instructed a social media team exactly what he expected them to do if a hashtag was co-opted like this. His instructions were for EVERYONE TO STOP TALKING. Yeah, really. That was completely the wrong thing to do, but you can’t blame him too much. He wasn’t at all experienced with Twitter, and was trying to work out his own practical interpretation of the popular Internet trope:

DON’T FEED THE TROLLS!!!

Troll

Of course, it’s not that simple.

For starters, just because you don’t like what someone says doesn’t make them a troll. There are many different types of people who can cause trouble in a Twitter stream (and each one requires different handling). Not to mention that telling everyone talking on an active stream to shut up and stop talking is hugely impractical and unworkable. Face it, it’s like a five year old shouting in a large crowd to shut up. No one hears them.

So what CAN you do? Have a plan. Here’s what I’ve seen work.

BEFORE THE EVENT

1) Have a Team
You really need 3-4 people to handle livetweeting an event. You want a team approach so that you are not just one person trying to make yourself heard, but that there are others who have your back in case of trouble, and who will backup what you are saying and retweet it and repeat it and rephrase it to help the important messages get heard. Remember, if you have multiple locations, you want two people in each room, unless the crowd is really small. The bigger the crowd in the room, the more livetweeters you want there from your team. That may mean that you need more than a 4 person team to handle lots of locations

2) Have a Backup Hashtag
When planning your event and choosing a hashtag, have a backup hashtag, just in case things go south. Don’t publicize it in advance, but make sure you have a core team of people tweeting who know what it is. The idea is, “Hey, people, we’re moving the party to a different room.”

3) Strategize
Make sure your team knows how to spot the different types of problems, and what to do in each case. If the point person is in another room, you don’t want the rest of the team waiting for them to come back. So, here is my long time favorite piece on how to identify different types of problems and how to respond. This was written for blogs, but transfers over fairly well to other types of social media.

Air Force Blog Assessment

4) Prepare
Identify the most likely types of problems you expect. Prepare in advance tweets that describe what to do in case of those events. Have a text file with those prepared tweets. Make sure everyone on the team has a copy. Ideally, have a web page prepared with the info. Don’t share the web page until needed, but when it is needed you can share it with everyone on the stream if you want. If not, it is right at the fingertips of everyone on your team, with all the info right in one place, easy to update on the fly.

DURING THE EVENT

1) OPTIONAL: When the event starts, announce general guidelines and assumptions. These might include general behavior guidelines (don’t be preachy); “we assume your tweets are your own and not your company’s”; who is on your team; what the event is about and what the hashtag means; and other things that might matter to your organization.

2) If you aren’t sure if someone is a spammer, and think maybe they are just accidentally being rude, take the conversation out of the hashtag stream. You can use direct messages (DMs) or personal tweets (using the at-sign (@) and their account name). You can nicely ask them to be careful privately without putting them on the defensive. This often works.

3) When it doesn’t work, or when there is nastiness involved (porn, swear words, aggressive marketing), block them, and tell people on the hashtag stream to block spammers. The way Twitter works is that if a hashtag suddenly has a lot of people blocking a lot of other people, things get fixed faster.
– 3a) If a lot of people block the same account, the account tends to be locked down and will disappear.
– 3b) If a lot of blocking activity is happening in a Twitter hashtag stream, the folks at headquarters tend to notice and start monitoring that hashtag for spammers. Suddenly it will all be cleaned up. But it takes a lot of people working together to get this to happen.

4) If none of that seems to be working, break out your backup hashtag and move the party.

HOW TO BLOCK

I was surprised to find out how many people don’t know how to block someone on Twitter. This is really important for shutting down a flood of spammers in a stream. Here’s a little infographic I whipped up to walk people through the process. Feel free to share it.

How To Block On Twitter

OTHER RESOURCES

Social Media Troubleshooting
Pinterest: Rosefirerising: Social Media Troubleshooting: http://www.pinterest.com/rosefirerising/social-media-troubleshooting/

Troubleshooting Portion of: Twitter Hashtags by PF Anderson
Twitter Hashtags (by PF Anderson) http://www.mindmeister.com/270101756/twitter-hashtags-by-pf-anderson

ABOUT #MAKEHEALTH TROLLS

Nature: Don’t Feed the Trolls http://www.nature.com/news/don-t-feed-the-trolls-1.15343

“There’s Magic Everywhere”: The #MakeHealth Exhibitors

Reposted from Health Design By Us

We Make Health Fest (University of Michigan)

The exhibits for the We Make Health Fest are visual, active, hands-on. We are hoping the exhibitors will show you how to do things yourself, discuss tips, tricks, strategies. So, for this blogpost, to try to replicate that sense of physical engagement in a virtual environment, the information about the exhibitors isn’t in a list studded with occasional pictures. Nope, it’s almost all pictures, in a slideshow you can click through yourself, at your own pace. Take a look, browse, think about which ones you want most to visit. And enjoy!

“There’s Magic in the Air”: The #MakeHealth Speakers

Reposted from Health Design By Us.


Make Health meetings, encounters, stuff

I’m so excited! Does it show? All week, every dream I remember having has been about the We Make Health Fest. One of them last night was about writing this blogpost today, and titling it “There’s Magic in the Air.” So, that’s what I’m doing.

Today, I just want to whet your appetites a little by showing you a few videos I found by or about some of our speakers. You will have already seen our video (created by the fantastic and generous Andrew Maynard). Most of these are on different topics, so they won’t actually give away what they’re going to say. Some of them might surprise! (Hint: There is some singing.) It does give you a bit of the flavor of some of the incredible people who’ve agreed to share their creativity and diversity at #MakeHealth. It really is going to be magical, I believe. And who knows? Maybe it will give you ideas for other questions to ask them when you meet them.

GEORGE ALBERCOOK


20131117 IgniteA2 8 talk#9-George Albercook – Elem Students Generate Clean Renewable Electricity https://www.youtube.com/watch?v=G5zDAbTIgqM

JOHN COSTIK


Bring Him Home, John Costik – July 2014 https://www.youtube.com/watch?v=aISVgnxJI-Q

LINDA DIANE FELDT


20110209-IgniteA2-talk 13 – Linda Diane Feldt – Urban Beekeeping https://www.youtube.com/watch?v=LwJSJDlSRM8

KRIS KULLGREN


Helping a child cope with a long hospitalization https://www.youtube.com/watch?v=NvDIdRZNJlg

JOSÉ GOMEZ-MARQUEZ


José Gómez Márquez – Stanford Medicine X 2013 https://www.youtube.com/watch?v=D448ZfVWhFU

ANDREW MAYNARD


Social Media and Science Communication (Media140 presentaton, April 2011, Brisbane AU) https://www.youtube.com/watch?v=uILbBmRFfh4

BRANDON MCNAUGHTON


Brandon McNaughton Entrepreneurship Hour Talk [Compilation] https://www.youtube.com/watch?v=3gQonm1TVo4

LIA MIN


ECG/EEG https://www.youtube.com/watch?v=SjjhKwDy_bE


Direct Link to Full Schedule (Speakers and Exhibitors!): http://bit.ly/MakeHealthFestSpeakers

Please attend the We Make Health Fest and follow @makehealthUM and @healthbyus for updates! Register via http://bit.ly/MakeHealthFestRegistration in order to receive the complimentary lunch!

Who Is Making Health Here? #makehealth

Reposted from Health Design By Us: Who is Making Health Here? #makehealth; Find out about the health-makers you’ll meet on Saturday!


We Make Health Fest (University of Michigan)

When we started planning this, more than once Joyce told me, “Hey, I’ll be happy if five people show up.” Well, we did a lot of talking, had a lot of meetings, asked people to spread the word, and … the resulting response has been beyond our WILDEST dreams! Since this is our first time, we wanted to keep this as open as possible, and create as many opportunities for people to be involved as we could. Exhibitors are timesharing booths and tables. Speakers are doing mostly pecha kucha style 5-minute presentations. We didn’t want to say “no” to anyone! So if you say you’re a maker and wanted to be involved, we did our darnedest to try to fit you in somewhere. So who all will you find if you come? Here’s how you find out.

On our website: http://makehealth.us/

Direct link to the full speaker and exhibitor schedule as a downloadable PDF: http://bit.ly/MakeHealthFestSpeakers

We also are in the process of adding the schedule into Lanyrd.

Lanyrd: We Make Health Fest: Schedule

Lanyrd has an app, if you want to use it during the event.

Lanyrd apps: Android | iPhone | Mobile Web | Open Web

Or you can simply read on!

SPEAKERS

10:30am Joyce Lee / Welcome
10:35am Jose Gomez-Marquez / Keynote
11:05am John Costik / Keynote: Hacking Diabetes
11:35am Andrew Maynard / Color My Poop Beautiful, and Other Tales of Tech Derring Do
11:55 Makers the Movie
1:05pm Matt Christensen / Linnetic: A Better Way to Monitor Asthma
1:10pm Nanci and Eilah Nanney / GREAT Gluten-Free Kitchens!
1:15pm Marc Stephens / Tech-Savvy Fitness
1:25pm Jane Berliss-Vincent / The iPad as Resuscitation Device: Notes on Assistive Tech in the Hospital Environment
1:35pm Linda Diane Feldt / There is a Free Lunch: Wildcrafting and Foraging for Food and Medicine
1:45pm Kris Kullgren / Mott Kids4Kids: Utilizing Peer Education Videos at Bedside and Beyond
1:55pm Amer Abughaida / A Manual Stair-Climbing Wheelchair
2:00pm Duane Mackey / Open Source Mosquito Trap
2:05pm Brandon McNaughton / Kitchen-Table Diagnostics with Glass Microbubbles
2:10pm James Rampton / Learning Health System – Consumer Application
2:20pm Irene Knokh / Free Educational Resources: MERLOT and beyond!
2:25pm Mike Lee / Demonstration of World Possible’s Remote Areas Community Hotspots for Education and Learning (RACHEL) Project
2:35pm Sandy Merkel / The Poke Program
2:45pm Harpreet Singh / Communication Box: Flip the Health Care Culture by T.R.U.M.P. Technique
2:55pm Michael Flynn / Fostering a sense of community in hospital lobbies with interactive public art
3:00pm Gary Olthoff / EZCarryBed Mattress Carrier Handle
3:05pm George Albercook / DIY Hearing Aids – A Model MakeHealth
3:15pm Pete Wendel / Games and User Interface Design: Thinking Differently to Affect Elderly Quality of Life
3:25pm Lia Min / In My Spectrum: A Comic about Autism Desktop
3:35pm Shawn O’Grady / 3D Printing and Rapid Prototyping
3:40pm George Albercook / Makers Answer the Call
3:45pm AJ Montpetit / Disrupting Health Care
3:55pm PF Anderson / Personalized Genomics and Closing Remarks

EXHIBITORS

10am – 12pm
IconArray.com: A Free Generator of Health Risk Graphics
Linnetic: A Better Way to Monitor Asthma
Type 1 Diabetes

10am – 1pm
Building Capacity for the Ann Arbor Sharing Economy
National Foundation for Celiac Awareness — GREAT Kitchens!
We Make Health Stories

10am – 2pm
Cardboard Challenge: #makehealth
Kitchen-Table Diagnostics with Glass Microbubbles

10am – 3pm
The Poke Program

11am – 12pm
Free Educational Resources: MERLOT and Beyond

12pm – 2pm
A Manual Stair-Climbing Wheelchair
Demonstration of World Possible’s Remote Areas Community Hotspots for Education and Learning (RACHEL) Project
Hacking Diabetes
Learning Health System – Consumer Application

1pm – 4pm
Michigan Engineered for All Libes (M-HEAL)

2pm – 4pm
Open Source Mosquito Trap

Using Twitter to Counteract Hype, Part 2 – Hashtags of the Week (HOTW): (Week of August 11, 2014)

CDC Combats Ebola Hype with Twitter Chat August 8, 2014

Last week, I showed you some of the ways in which the healthcare community is using Twitter to combat hype and misinformation about Ebola. This week there is a more specific example of the same idea — how the Centers for Disease Control scheduled a Twitter chat to answer questions in public for clinicians and healthcare providers about the Ebola outbreak in Africa.

There are some surprises in this collection. Some surprising questions, some surprising answers, and sometimes the surprise is in who is doing the answering. The conversation around bleach is especially interesting. Also, notice who is retweeting what the CDC says. This is a small sampling, but many many people passing along the information, and this is important for spreading the word.

THANK YOU, CDC

EXTRAS


First posted the the THL blog: http://thlibrary.wordpress.com/2014/08/11/using-twitter-to-counteract-hype-part-2-hashtags-of-the-week-hotw-week-of-august-11-2014/

Making Health by Design with Everyone! (#makehealth)

Reposted from Health Design By Us


We Make Health Fest Flickr Group
We Make Health Fest: Flickr Group:
https://www.flickr.com/groups/makehealthum/pool/

We’ve been busy. And it shows. It’s TIME! This is the last week before our first inaugural We Make Health Fest! We keep adding new information to the website, almost daily. Today it was the speaker list and agenda. Tomorrow perhaps the exhibitor list? Who knows.

What I can tell you is that it is amazing. There are so many exceptional people coming to show or tell about such fascinating projects. The Open Source Mosquito Trap? It’s August. I need one of those! The wheelchair that climbs stairs? I was talking about it at the local Farmers Market, to someone who knows those people already! The comic book about autism? It turns out there is more than one person around town working on projects along those lines. Maybe they can meet each other at the festival. I hope so.

I hope that many different kinds of people come to the fest and meet each other. I hope that meeting each other helps people find solutions to problems, and helps people find interesting challenges on which they can collaborate. That is my “secret” reason behind all of this. I want to see people discover each other and help each other.

A little before Joyce and I started talking about the idea of this project, I was reading a book that was saying many of the same kinds of things, but much more eloquently. The book was Design for care: innovating healthcare experience by Peter Jones. He talked a lot about getting everyone at the table for making healthcare a better experience and a better place. He also talked about how can we use the principles of good design to connect people, process, and outcomes. Here’s just one of the quotes that particularly inspired me.

“A user-centered perspective risks isolating a single aspect of use and interaction, when nearly everything involves more than one of the primary participants: consumers, patients, and clinicians. If we take an empathic view, it becomes clear that users and even patients are names of impersonal convenience.” Jone PH. Design for care: innovating healthcare experience. Brooklyn, NY: Rosenfeld Media, (c)2013, p.viii.

It’s true, isn’t it? We have all these names for roles of people involved in different parts of the process of giving and getting healthcare. Doctor, patient, and nurse are just a very few, but even those few carry a lot of assumptions and emotional baggage that sometimes get in the road of making change. When you get down to it, we are ALL part of the process. Making it better, making it work, is going to take all of us. Hopefully, the We Make Health Fest will contribute in some small way to getting many perspectives around the questions and challenges, and to connecting many voices in a broad open conversation about what we can do, each and every one of us, to make health better not just for ourselves, but for our neighbors, communities, and beyond.

This week, each day, we’ll try to add a little more information about the event, share a bit more about what to expect, introduce a few of the folk you might see at the event, and perhaps contribute a few provocative thoughts to inspire. It’s a We Make Health kind of week, after all. Who would you like to meet? Who would you like to help?

To Folks in SE Michigan: Help Us With #MakeHealth

We Make Health Fest #MakeHealth
We Make Health Fest: http://makehealth.us/

I don’t know if you’ve checked out the website recently, but it keeps changing.

We have great keynote speakers:
José Gomez Marquez from the Little Devices Lab at MIT and John Costik, type 1 diabetes hacker, father, community collaborator, and innovator for the #wearenotwaiting movement!

We are showing a movie (don’t know if there will be popcorn, but I hope so).

Maker, the Movie (Screenshot)
Maker the Movie: http://makerthemovie.com/

We have OUR OWN video, made by the incredible Andrew Maynard! Watch it, and share it, please!


We #makehealth Fest- August 16th! https://www.youtube.com/watch?v=QxWMpCMInNA

We have a blog:
https://medium.com/@HealthByUs/

We have a DIY app contest that is do-able by anyone from kids to seniors.
https://medium.com/@HealthByUs/make-your-own-app-1625e119f16d

The speaker list has been finalized, and those of you who are speaking should either receive a notice soon or may have already received a notice. Ditto for exhibitors. REMEMBER our mantra – SHOW+TELL+DO: Connect your booth or demo or talk to health and personal empowerment, and make booths/demos interactive with something people can take home and do themselves. If you are having trouble thinking of how to do that, talk to me and we can brainstorm a bit.

We have a PRESS KIT, and hope you will help us spread the word! Can you print and post signs around your office or department? Do you know a business owner who might put one in their window? Can you share the word at your church or grocery store or barber? Does your school or location have those monitors or wall panels that show slides?

The Press Kit includes a text description, and the poster as a PDF, a PNG, and a powerpoint slide.

Press Kit: https://drive.google.com/folderview?id=0B3Mz3YhZbmefclRiRnFlemkyaTA&usp=sharing

The event is getting media attention. We have been informed by a couple publications that they are sending or may send reporters. Pre-event articles, interviews, and blogposts are being posted at our Twitter account (@MakeHealthUM), hashtag (#MakeHealth), and Google Plus Community (+MakeHealthUM).

If you aren’t speaking or exhibiting, there are other ways you can volunteer or participate.

– Sign up as a volunteer on our website (there are things for which we still need help!)
– Blog about the event, talk it up, send email to your listservs for local community people, post on Facebook, Instagram, Pinterest, whatever you are using.
– Take pictures / audio / video of the event, and post them online with the hashtag and a Creative Commons license, so we can edit them together after the event into cool overviews of what happened, and make promos for outreach for next year’s event.
– TWEET. We need livetweeters for the presentations. I don’t know if we’ll be able to get a sign language interpreter for the deaf, so tweeting may be an alternate way to provide access for persons with hearing loss. I will probably be in a booth and couldn’t do the whole day anyway, but for livetweeting, more people definitely makes it better.

Many thanks! This would never have happened without you all!