Tag Archives: howto

20 Ways to Reuse Repository Content (Infographic of the Week)

20 ways to reuse repository content
Image source: Ayre, Lucy and Madjarevic, Natalia (2014) 20 ways to reuse repository content. In: Open Repositories 2014, 9-13 June 2014, Helsinki, Finland.

Last week, I was pleasantly surprised to find an infographic within a research article. This week is less surprising, but still a very practical application of infographics — a research poster! I can absolutely see using this idea myself, and actually saw a number of infographic/posters at a recent convention. The take home lesson from that is that infographic design and best practices are becoming a core competency for academics of all stripes.

This particular infographic struck my fancy because it provides interesting insights into ideas and strategies for maximising the impact of academic products. Create your research article and deposit a copy with the local institutional repository (which is, here, Deep Blue).

Deep Blue, 2014

Then you are done, and on to the next project. Right? Or not. One thing I’ve learned is that talk to a researcher around campus and most of them have a story about their favorite project that never got the attention they think it warranted. This infographic is chock full of ideas for what to do about that. Placing a copy in the repository is only the beginning.

Your Health – A Lot of It Is About Asking Questions. The Right Questions.

Pic of the day - What makes it happen smart?

During Sunday’s frantically paced #HCSM Twitter chat, one of the topics that came up was the problem of getting help and learning when you have a new diagnosis. That is when your brain usually goes into some sort of frozen state, and you forget important things, like that you already knew some of this, or how to spell the words, or to ask how to spell the name of the thing you have. You know, things you would think of if you weren’t sitting there stunned.

I had two recommendations. 1) Ask a librarian for help, ASAP, especially a medical librarian. 2) Look for suggestions or lists of questions you should be asking, just to make sure you don’t miss something important. Here are some resources and tips for both.

#1: ASK A LIBRARIAN

Ask a librarian

A lot of people replied that it isn’t as easy as I think to ask a librarian. Not because they were embarrassed about asking, but because they couldn’t find a librarian. Oh. Really?!? Oh, wow.

So first thing I did was post a couple of links on where and how to find medical librarians. Now, of course, you can always ask a healthcare professional, it is just I assume that you’ve already tried that, or that your appointment was too short, or that you didn’t think of the right questions then. Libraries are great for just dropping in and asking for help.

Find a Librarian: National Network of Libraries of Medicine Find a Librarian: Medical Library Association

National Network of Libraries of Medicine: Members: http://nnlm.gov/members/

Medical Library Association: For Health Consumers: http://mlanet.org/resources/consumr_index.html#2

Find a Librarian: MedlinePlus Find a Librarian: healthfinder

MedlinePlus: Find a Library: http://www.nlm.nih.gov/medlineplus/libraries.html

healthfinder: Find Services Near You: http://healthfinder.gov/FindServices/

Find a Librarian: LoC / NLS Find a Librarian: Ed.gov

Library of Congress: NLS Reference Directories: Library Resources for the Blind and Physically Handicapped 2009: http://www.loc.gov/nls/reference/directories/resources.html

Ed.gov: Library Search: http://nces.ed.gov/surveys/libraries/librarysearch/

Find a Librarian: WorldCat Find a Librarian: Internet Public Library

Worldcat: Libraries: http://www.worldcat.org/libraries

Internet Public Library: Library Locator: http://www.ipl.org/div/liblocator/

The next concern was along the lines of “What about finding a librarian at 3:00AM when I can’t sleep because I’m so frantically worried about everything that’s happening right now? Librarians are hard to find at 3AM!”

Believe it or not, there is a solution for this, too.

Internet Public Library: Ask Us: http://www.ipl.org/div/askus/
“This service runs 24 hours/day, 7 days/week during most of the year.”

Yes, really.

Ask a Librarian: Internet Public Library

#2: FINDING THE RIGHT QUESTIONS

Ten questions to ask your doctor

When you are first diagnosed, there can be this sense of urgency, a need to find out everything you need to know, except … where do you start? There is so much to learn! What do you need to know first? What questions should you be asking?

For most diagnoses, someone has written up a list of questions for exactly this. The problem is first, thinking to ask what questions to ask, and second, finding these lists of questions. It is kind of like being granted three wishes in a fairy tale, with the rule “No wishing for more wishes!” Far too often, people find out later questions they wish they had asked at the beginning.

There are a few search strategies I’ve found helpful over the years for finding these. You can ask a librarian for help, but you can also do your own searches. For each of these examples, try adding in the name of your diagnosis to the search strategy given below. Try changing the word “doctor” to the type of health professional you are seeing — nurse, or therapist might be other choices.

See what lists of questions you find. Then write down the questions you like, and make a list. Order the questions by what’s most important, because sometimes there won’t be time for all of the questions.

(1)
“ask * doctor”

(2)
“question to ask” doctor

(3)
“ask * questions” doctor

(4)
“asking * questions” doctor

(5)
(“frequently asked questions” OR FAQs OR FAQ)

AHRQ: Questions are the Answer

Remember these tips from the Agency for Healthcare Research and Quality — Questions ARE the Answer.

AHRQ: Questions are the Answer: http://www.ahrq.gov/legacy/questions/index.html

They have ten standard questions, and a tool to build and print your own custom question list. Here are the ten basic ones.

1. What is the test for?
2. How many times have you done this procedure?
3. When will I get the results?
4. Why do I need this treatment?
5. Are there any alternatives?
6. What are the possible complications?
7. Which hospital is best for my needs?
8. How do you spell the name of that drug?
9. Are there any side effects?
10. Will this medicine interact with medicines that I’m already taking?

Using Google Hangouts for Newbies

Cool Toys Pic of the day - Teaching Origami In Google+ Hangout

I use Google Plus Hangouts a LOT. Most of my regular meetings around campus have adopted them, except for those in the library system. I’ve taught classes in hangouts, attended classes in hangouts, socialized, planned coauthored works, planned meetings, attended meetings, and even given conference presentations. Conference presentations ABOUT hangouts! In the picture you can see a hangout in which I was teaching origami to a friend (the famous @Tojosan). That was fun. 😉

I’d love to use them even more. I’m really excited about the idea of using Hangouts on Air (HOA) to teach some of my library classes, because this would automatically create an archive of the class in Youtube for folk who couldn’t come, and would expand the audience. I would especially love to get this set up and working as a library workflow before Enriching Scholarship. I’m finding that people in some of the meetings I host are just a little bit nervous or shy about using hangouts. I suspect there are a lot of folk on campus who don’t work in the “geeky” departments who probably feel the same way. I’ve collected a little information here to try to help folk get over that initial hurdle, and will include some personal tips at the end.

Here is an overview.

How to Use Google+ (A Beginners’ Guide) by Peter McDermott

This next video is explicitly to help folk who are new to Google Plus Hangouts. Please note, people from University of Michigan, that your University of Michigan email account is a Google Mail account (unless you are in the hospital or one of the other rare programs that blocks selected Google features). This means that wherever Ronnie or Peter say “GMail” or “Google Mail” you can mentally replace that with your UM email account. It should word pretty much the same.

Account Setup for Google Plus Hangouts & HOA (Hangouts on Air) by Ronnie Bincer.

Ronnie posted his outline for the video in his Google+ account a couple days ago, with a LOT more information and links. Please note, the video is closed captioned (CC), so you can skim it without sound on if you work in a cube farm like I do. Also, if you look at Ronnie’s profile you’ll notice that he is a UM alum! Yay, Go Blue! And thanks, Ronnie, for doing this great work that still helps us out here.

How to setup accounts for Google+ Hangouts and Hangouts on Air (HOA)
https://plus.google.com/108210288375340023376/posts/axgQRWh1CR4

0:00 – Introduction
0:17 – What are Hangouts?
0:41 – Two Main types, Regular and HOA
1:36 – Getting started with Account Setup (setting up Gmail)
2:53 – Starting with a Gmail Account, moving forward
3:40 – Adding a Profile Picture (no more ‘Blue Heads’)
5:19 – ‘Upgrade’ to Google+
6:24 – Inside Google+ and the ‘Home Stream’
7:18 – Start A Hangout (the first time – install stuff)
8:19 – Invite other people into a Hangout
8:41 – Hangout Interface Basics
10:07 – Getting Ready for HOA – Hangouts on Air
11:24 – Verify/Setup your YouTube account (required for HOA)
13:26 – Verified YouTube, Moving into the HOA Interface
15:04 – What comes next…
15:28 – What Hangouts can do for you

Next, here is my now dated overview (with partners) from Computers in Libraries last year describing ways Hangouts are being used for library types of functions and services, both by libraries and by patrons.


CIL 2012: Google Plus or Google Minus? http://www.slideshare.net/umhealthscienceslibraries/cil-2012-google-plus-or-google-minus

Now, just a moment to address a few of the reasons people here often give me for why they CAN’T participate in a Google Hangout, and why using hangouts excludes them.

Q1: My computer doesn’t have a video camera.
A: That’s fine. You don’t have to be on camera. You can either let tthe computer put up a blank gray square, or you can upload an image to use as a visual for you, or Google can use whatever image you’ve provided as your avatar. The important part is for you to be able to see others, even if they can’t see you. Yes, it is nice if you can participate more fully, but better to have you there partially than not at all.

Q2: My computer doesn’t have speakers and a microphone.
A: That’s OK. Do you have earbuds or headphones? Most computers these days have a way to plug in your iPod earbuds. If you can listen to what other folk are saying, you can still participate through the chat function. (See Q5) If you can’t hear or speak, you may want to contact the hangout organizer and ask for someone to transcribe highlights in chat. Also, please be aware that Google has added live captioning in support of folk who are deaf. It requires installing an additional piece, so check it out ahead of time.

Google+ Hangouts Add New Accessibility Feature: Live Closed Captioning (Video): http://www.deaftechnews.com/2012/07/08/google-hangouts-add-new-accessibility-feature-live-closed-captioning/

Hangout Captions: https://hangout-captions.appspot.com/

Q3: My computer can’t handle a Google Hangout.
A: There are computer labs all over campus with computers that CAN handle hangouts. Go to one of the labs and use a computer there. It is still probably closer and less hassle than going across campus or driving to another campus.

Q4: I don’t want people to see me. (It was raining, and I look like a drowned cat. Or I’m at home sick and wearing pajamas. Or this is a bad hair day. Whatever.)
A: Not a problem. Once you are in the hangout, there is an icon of a video camera. If you click on that, a slashed-circle icon appears over it. This shows that the video camera is turned off on your computer. You can still watch what other people are doing, and can see and hear what’s going on, but they can’t see you. For more ideas of how to make this work best for you, read Q1.

Q5: I don’t want people to hear me. Or I have laryngitis and they CAN’T hear me. Or I work in a place with a lot of background noise (or I’m in a coffee shop or place like that), and I don’t want to disturb those around me, or have the noise picked up and disturb those in the Hangout.
A: Ah, easy. 🙂 Once you are in the hangout, there is a little icon of a microphone. Click on it, and a slashed-circle icon will appear over it, indicating that your microphone has been muted. Then, on the other side of the hangout, there is a tab that says, “Chat.” Click on that, and a chat bar appears to the side of the hangout. You can type what you need to say. This is also handy to take notes during the hangout, share links, or transcribe what’s being said for someone who is deaf. I recommend always opening the chat tab, even if no one seems to be using it. Afterwards, you can highlight, copy the chatlog, and paste it into a wordprocessor, and voila! You have notes without switching applications.

Q6: I’m not allowed to have a Google Hangout on my office machine. It isn’t part of my job. But they’ll allow me to attend meetings in person.
A: This is a two-part problem. The tricky part is that there is a policy issue going on. Either the manager doesn’t understand about hangouts, or there are some other reasons why you should not be doing this. You need to understand why the policy is in place. Is it a question of FERPA or HIPAA and handling private information? Is it a concern that you’ll distract coworkers from their duties? These are very different types of situations. If it is a question of not allowing access to certain types of information in your office or on your computer, you might be able to persuade your manager that you can handle the hangout responsibly by turning off mics and cameras. However, the best and safest choice might be to use a different computer. There are always the computer labs, if you need.

Q7: I don’t have the bandwidth for a hangout.
A: Well, that is a problem. You can have a hangout on wireless, but it doesn’t always work out well, and sometimes dumps you out of the hangout. This is frustrating to both you and the other folk there. Usually you can rejoin the hangout, but the best option is to find a computer that is on a wired connection. Other tips.
– Close as many other applications as possible.
– Just have your web browser open.
– Use Chrome.
– Close as many web pages and tabs as possible.

Other questions? Did I miss anything? Please feel free to add questions in the comments. Good luck, and have fun!

What’s Wrong With Google Scholar for “Systematic” Reviews

Systematic!!!

Monday I read the already infamous article published January 9th which concludes that Google Scholar is, basically, good enough to be used for systematic reviews without searching any other databases.

Conclusion
The coverage of GS for the studies included in the systematic reviews is 100%. If the authors of the 29 systematic reviews had used only GS, no reference would have been missed. With some improvement in the research options, to increase its precision, GS could become the leading bibliographic database in medicine and could be used alone for systematic reviews.

Gehanno JF, Rollin L, Darmoni S. Is the coverage of google scholar enough to be used alone for systematic reviews. BMC Med Inform Decis Mak. 2013 Jan 9;13(1):7. http://www.biomedcentral.com/1472-6947/13/7/abstract

Screen Shot: "Is the coverage of google scholar enough ..."

Leading the argument from the library perspective is Dean Giustini, who has already commented on the problems of:
– precision
– generalizability
– reproducibility

Giustini D. Is Google scholar enough for SR searching? No. http://blogs.ubc.ca/dean/2013/01/is-google-scholar-enough-for-sr-searching-no/

Giustini D. More on using Google Scholar for the systematic review. http://blogs.ubc.ca/dean/2013/01/more-on-using-google-scholar-for-the-systematic-review/

While these have already been touched upon, what I want to do right now is to bring up what distresses me most about this article, which is the same thing that worries me so much about the overall systematic review literature.

Problem One: Google.

Google Search

First and foremost, “systematic review” means that the methods to the review are SYSTEMATIC and unbiased, validated and replicable, from the question, through the search, delivery of the dataset, to the review and analysis of the data, to reporting the findings.

Let’s take just a moment with this statement. Replicable means that if two different research teams do exactly the same thing, they get the same results. Please note that Google is famed for constantly tweaking their algorithms. SEOMOZ tracks the history of changes and updates to the Google search algorithm. Back in the old days, Google would update the algorithm once a month, at the “dark of the moon”, and the changes would them propagate through the networks. Now they want to update them more often, so there is no set time. It happens when they choose, with at least 23 major updates during 2012, and 500-600 minor ones. That is roughly twice a day. That means you can do exactly the same search later in the same day, and get different results.

Google Algorithm Change History: http://www.seomoz.org/google-algorithm-change

That is not the only thing that makes Google search results unable to be replicated. Google personalizes the search experience. That means that when you do a search for a topic, it shows you what it thinks you want to see, based on the sort of links you’ve clicked on in the past, and your browsing history. If you haven’t already seen the Eli Pariser video on filter bubbles and their dangers, now is a good time to take a look at it.


TED: Eli Pariser: Beware Online Filter Bubbles. http://www.ted.com/talks/eli_pariser_beware_online_filter_bubbles.html

If you are using standard Google, it will give you different results than it would give to your kid sitting on the couch across the room. This is usually a good thing. It is NOT a good thing if you are trying to use the search results to create a standardized dataset as part of a scientific study.

People often think this is not a big problem. All you have to do is log out of any Google products. Then it goes back to the generic search, and you get the same things anyone else would get. Right? Actually, no. Even if you switch to a new computer, in a different office or building, and don’t log in at all, Google is really pretty good at making a guess at who you are based on the topics you search and the links you choose. Whether or not it guesses correctly doesn’t matter for my concerns, the problem is that it is customizing results AT ALL. If there is any customization going on, then that is a tool that is inappropriate for a systematic review.

Now, Google does provide a way to opt-out of the customization. You have to know it is possible, and you have to do something extra to turn it off, but it is possible and isn’t hard.

Has Google Popped the Filter Bubble?: http://www.wired.com/business/2012/01/google-filter-bubble/

Now, the most important question is does it actually turn off the filter bubble. Uh, um, well, … No. It doesn’t. Even if you turn off personalization, go to a new location, and use a different computer, Google still knows where that computer is sitting and makes guesses based on where you are. That Wired article about Google getting rid of the filter bubble was dated in January of 2012. I participated in a study done by DuckDuckGo on September 6th, and reported in November on their blog. Each participant ran the same search strategies at the same time, twice, once logged in and once logged out. They grabbed screenshots of the first screen of search results and emailed them to the research team. The searchers were from many different places around the world. Did they get different results? Oh, you betcha.

Magic keywords on Google and the consequences of tailoring results: http://www.gabrielweinberg.com/blog/2012/11/magic-keywords-on-google-and-the-consequences-of-search-tailoring-results.html

Now try to imagine the sort of challenge we face in the world of systematic review searchers. Someone already published a systematic review. You want to do a followup study. You want to use their search strategy. You need to test that you are using it right, so you limit the results to the same time period they searched, to see if you get the same numbers. I don’t know about you, but I am busting with laughter trying to imagine a search in Google, and saying, “No, I just want the part of Google results that were available at this particular moment in time five years ago and three months and ten days, if I was sitting in Oklahoma City.” Yeah, right.

Take home message? Google cannot be used for a systematic review. Period. And not just because you get 16,000 results instead of 3,000 (the precision and recall question), or because Google is a more comprehensive database than the curated scholarly databases that libraries pay for and thus you end up with poor quality results (also impacting on sensitivity and specificity), but purely on methodological grounds.

Problem Two: Process.

Systematic Reviews and Clinical Practice Guidelines to Improve Clinical Decision Making

First and foremost, “systematic review” means that the methods to the review are SYSTEMATIC and unbiased, validated and replicable, from the question, through the search, delivery of the dataset, to the review and analysis of the data, to reporting the findings.

Doing a systematic review is supposed to be SYSTEMATIC. Not just systematic for the data analysis (a subset of which is the focus of the Gehanno Google Scholar article), but systematic for the data generation, the data collection, the data management, defining the question, analysing the data, establishing consensus for the analysis, and reporting the findings. It is systematic ALL THE WAY THROUGH THE WHOLE PROCESS of doing a real systematic review. The point of the methodology is to make sure the review is unbiased (to the best of our ability, despite being done by humans), and replicable. If both of those are true, someone else could do the same study, following your methodology, and get the same results. We all know that one of the real challenges in science is encountering challenges with replicating results. That doesn’t mean it is OK to be sloppy.

The Gehanno article tries to test a tiny fraction of the SR process – if you can find the results. But they search them backwards from the normal way such a search would be done. The idea that the final selected studies of interest in specific systematic reviews will be discoverable in Google Scholar is also fairly predictable, given that Google Scholar scrapes content from publicly accessible databases such as PubMed, and thus duplicates that content.

It is unfortunately that their own methodology is not reported in sufficient detail as to allow replicating their study. What they’ve done is a very tiny partial validation study to show that certain types of content is available in Google Scholar. That is important for showing the scope of Google Scholar, but has absolutely nothing to do with doing a real systematic review, and the findings of their study should have no impact on the systematic review process for future researchers. Specifically, this sentence is what is most misstated.

“In other words, if the authors of these 29 systematic reviews had used only GS, they would have obtained the very same results.”

All we really know is what happened for the researchers who did these several searches on the days they searched. It might have been possible, but to say that they would have obtained the same results is far too strong of a claim. For the statement above to be true, it would have been necessary to first find a way to lock in Google search results for specific content at specific times; second, to replicate the search strategies from the original systematic reviews in Google Scholar and to compare coverage; third, to have vastly more sophisticated advanced searching allowing greater precision, control, and focus; and so forth. Gehanno et al are well aware of these issues, and mention them in their study.

“GS has been reported to be less precise than PubMed, since it retrieves hundreds or thousands of documents, most of them being irrelevant. Nevertheless, we should not overestimate the precision of PubMed in real life since precision and recall of a search in a database is highly dependent on the skills of the user. Many of them overestimate the quality of their searching performance, and experienced reference librarians typically retrieve about twice as many citations as do less experienced users. … . It just requires some improvement in the advanced search features to improve its precision …”

More importantly, in my mind, is that the Gehanno study conflates the search process and the data analysis in the systematic review methodology. These are two separate steps of the methodological process, with different purposes, functions, and processes. Each is to be systematic for what is happening at that step in the process. They are not interchangeable. The Gehanno study is solid and useful, but placed in an inappropriate context which results in the findings being misinterpreted.

Problem Three: Published

Retraction Watch & Plagiarism
Adam Marcus & Ivan Oransky. The paper is not sacred: Peer review continues long after a paper is published, and that analysis should become part of the scientific record. Nature Dec 22, 2011 480:449-450. http://www.nature.com/nature/journal/v480/n7378/full/480449a.html

The biggest problem with the Gehanno article, for me, is that it was published at all, at least in its current form. There is much to like in the article, if it didn’t make any claims relative to the systematic review methodological process. The research is well done and interesting, if looked at in the context of potential utility of Google Scholar to support bedside or chairside clinical decisionmaking. There are significant differences between the approaches and strategies for evidence-based clinical practice and doing a systematic review. While the three authors are all highly respected and expert informaticians, the content of the article illustrates beyond a shadow of a doubt that the authors have a grave and worrisome lack of understanding of the systematic review methodology. It is worse than that. It isn’t just that the authors of the study don’t understand how systematic review methodologies, but that their peer reviewers ALSO did not understand, and that the journal editor did not understand. That is not simply worrisome, but flat out frightening.

The entire enterprise of evidence-based healthcare depends in large part on the systematic review methodology. Evidence-based healthcare informs clinical decisionmaking, treatment plans and practice, insurance coverage, healthcare policy development, and other matters equally central to the practice of medicine and the welfare of patients. The methodologies for doing a systematic review were developed to try to improve these areas. As will any research project, the quality of the end product depends to a great extent on selecting the appropriate methodology for the study, understanding that methodology, following it accurately, and appropriately documenting and reporting variances from the standard methodology where they might impact on the results or findings.

My concern is that this might be just one indicator of a wide-spread problem with the ways in which systematic review methodologies are understood and applied by researchers. These concerns have been discussed for years among my peers, both in medical librarianship and among devoted evidence-based healthcare researchers, those with a deep and intimate understanding of the processes and methodologies. There are countless examples of published articles that state they are systematic reviews which … aren’t. I have been part of project teams for systematic reviews where I became aware partway through the process that other members of the team were not following the correct process, and the review was no longer unbiased or systematic. While some of those were published, my name is not on them, and I don’t want my name associated with them. But the flaws in the process were not corrected, nor reported, creating a certain level of alarm for me with respect to that particular project, as well as looking to them as indicators of challenges with published systematic review in general.

I used to team teach systematic review methodologies with some representatives from the Cochrane Collaboration. At that time, I was still pretty new to the process and had a lot to learn, but I did know who the experts really were, and who to go to with questions. One of the people I follow rigorously is Anne-Marie Glenny, who was a co-author on a major study examining the quality of published systematic reviews. Here is what they found.

“Identified methodological problems were an unclear understanding of underlying assumptions, inappropriate search and selection of relevant trials, use of inappropriate or flawed methods, lack of objective and validated methods to assess or improve trial similarity, and inadequate comparison or inappropriate combination of direct and indirect evidence. Adequate understanding of basic assumptions underlying indirect and mixed treatment comparison is crucial to resolve these methodological problems.”
Song F, Loke YK, Walsh T, Glenny AM, Eastwood AJ, Altman DG. Methodological problems in the use of indirect comparisons for evaluating healthcare interventions: survey of published systematic reviews. BMJ. 2009 Apr 3;338:b1147. doi: 10.1136/bmj.b1147. PMID: 19346285 http://www.bmj.com/content/338/bmj.b1147?view=long&pmid=19346285

We have a problem with systematic reviews as published, and the Gehanno article is merely a warning sign. There are serious large concerns with the quality of published systematic reviews in the current research base, and equally large concerns with the ability of the peer-review process to identify quality systematic reviews. This is due, in my opinion, to weaknesses in the educational process for systematic review methodologies, and in the level of methodological expertise on the part of the authors, editors, and reviewers of the scholarly journals. Those concerns are significant enough to generate doubt about the appropriateness of depending on systematic reviews for developing healthcare policies.

Hashtag of the Week (HOTW): University of Michigan (Week of October 1, 2012) #UMich #UMSocial

First posted at the THL Blog: http://wp.me/p1v84h-OO


The HOTW series has been going on for a couple months now, and has so far focused on all the amazing content coming through Twitter from other places. What about the University of Michigan? Well, as it happens, the University has just recently announced some official hashtags and best practices for tweeting on behalf of UM. Therefore, this week there is not a focus on health or science, but rather on our home, our own University of Michigan.

Shows the hashtags on far left: #umich, #goblue, #umicharts, #umsocial, #uminstagram

Just to start off, there are currently FIVE official hashtags for use regarding University of Michigan business and activities. Those five, which you can see in the image above, are:

#UMich
#GoBlue
#UMichArts
#UMSocial
#UMInstagram

Here are a couple tweets from the announcement of the hashtags, and one with a link to an official blogpost saying how they should be used.

IT’S OFFICIAL


Now for some examples of the sort of things you’ll find in the hashtag streams!


#UMich
Scope: All University of Michigan, all the time.


#GoBlue
Scope: You can probably guess, but this is mostly about sports.


#UMSocial
Scope: Used mostly by UM persons to discussion best practices and emerging issues for social media, or to alert campus social media experts that this is information you would appreciate them helping to disseminate to the public.


#UMichArts
Scope: About arts and performances on campus or related to UM folk.


#UMInstagram


You may have noticed that some folk are using additional hashtags beyond the most important five, and that some of those appear to be semi-official. These are mostly for special campaigns or events. Here is a very small selection of some of those.

Other Not Official Hashtags Used for UM Business:

#HillTurns100 = For the centenary of Hill Auditorium.

#MGoBrazil = For President Coleman’s trip to Brazil.

#MHealthy = For health and wellness information and activities provided as outreach or for health literacy promotion through various UM health organizations.

#MTSG = For the “Mind the Science Gap” class taught by Andrew Maynard.

#UMActiveU = For the campus health and wellness initiative.

#UMBettyFord = For the events from the Ford School of Public Policy honoring Betty Ford during her upcoming visit.

#UMHeritage = About University of Michigan history and heritage.

As a general rule of thumb, if creating a hashtag for a UM event, it is a good idea to include the “UM” in the hashtag. That makes the tag tend to stand out to UM alumni, students, faculty and staff, which is usually what you want. You can always contact Jordan Miller, Director of UM Social Media, for advice on selecting an appropriate hashtag.